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Why Headlines Matter 10x More I have a very simple rule when writing Google Ads: Headlines move the money. Descriptions help, but they are the supporting cast. In account after account, headlines carry roughly 90
Performance Max is not a replacement for Standard Shopping. Here is how to decide which campaign type belongs where in your Google Ads account — and how to use both without them fighting each other.
Why Retargeting Deserves Your Attention I’ve audited hundreds of ecommerce accounts and I keep seeing the same problems ruin what should be one of your most profitable campaigns in Google Ads. Retargeting, done
Let’s cut to it. I’ve spent over $30 million on Google Ads and helped ecommerce brands generate over $150 million in revenue. Here’s exactly how I would build a 7-figure campaign today that hits 400%+ return on ad spend
Today, I’m showing you a game-changing Google Ads campaign structure that we use across loads of ecommerce client accounts at my agency, Big Flare. This structure has helped us generate over $150 million in ecommerce
Most Ecommerce brands are leaving revenue on the table because their Google Ads account structure is holding them back. Here is the framework we use at Big Flare to build accounts that scale.
Let’s talk about something I see a lot of ecommerce brands get wrong… Running Google Shopping ads on their own brand name. Most people ask me something along the lines of: “Should I run Google Shopping ads on my brand
Today, let’s talk about one of the most common ecommerce Google Ads questions I get: Should I use Standard Shopping or Performance Max? If you’ve got a Google Merchant Centre account and you’re trying to run product ads
Let’s talk about something that trips up a lot of ecommerce brands when it comes to Google Ads strategy: ROAS targets. Because I see this all the time… Clients setting sky-high ROAS targets that look good on paper , but
If you're an Ecommerce brand looking for a Google Ads team that actually has the time and expertise to grow your account, we'd like to hear from you.
Free Growth RoadmapNo commitment required. Our Founder, Daryl, will personally review your account.